Nutritional Premixes Market Overview
Premix refers to a substance, which is mixed at an early stage in the manufacturing and distribution process. Premixes are widely used in the food, feed, and chemicals industry. Nutritional premixes have emerged as one of the vital ingredient segments in the food industry, mainly due to its economic and quality benefits in the development and production of nutritional products. This report includes nutritional premixes products by application, by functionality, and by type in the year 2017 and the estimation of market size by 2025.
Nutritional premixes are mixtures of various essential nutrients such as vitamins, minerals, nutraceuticals, amino acids and nucleotides, which enhances the overall nutritional value of the products such as bakery and confectionery, baby food, snack bars, energy drinks, and others.
Nutritional Premixes Market Outlook
The Nutritional Premixes market was valued at $1368m in 2017 and is estimated to reach $2193m by 2025, growing at a CAGR of 5.97% during the forecast period 2018–2025. The vitamin premixes segment held the largest market share in 2017 and is estimated to grow at a CAGR of 5.3% from 2018 to 2025. In the segmentation by application, bakery & confectionery holds the major market share in the Nutritional Premixes market. Others segment of the Nutritional Premixes market by application, held the major share of the market in 2017 followed by the Energy segment.
Nutritional Premixes Market Growth Drivers
The growing consumer awareness and the increasing demand for wellness foods and nutritional products is propelling the growth of the Nutritional Premixes market. Another factor driving the nutritional premixes market is the rising synergy between multiple nutrients, helping the manufacturers bring in more and more products, where a single product is able to contain a high number and types of nutrients.
The growing popularity of premixes as a cost-effective sourcing is also set to drive the market as premixes are a cheaper option to the end product and do not consume much time either, hence with the rising popularity for nutritional products, nutritional premixes would increase the sales as a cheaper option.
Nutritional Premixes Market Challenges
The lack of widespread awareness related to the benefits of nutritional premixes in the food and supplement industry even with the rising awareness for nutritional premixes poses a challenge for the market. The awareness is growing mostly in the developed countries, while in the rural areas of the developing countries where there is highest requirement of nutritional supplements are unaware of the benefits and availability of nutritional premixes.
The growing costs of fortified and enriched food products along with the R&D activities is restraining the market growth and inaccurate labeling of food products is also hampering the growth of the market, thereby challenging the growth of the Nutritional Premixes market.
Nutritional Premixes Market Research Scope
The base year of the study is 2017, with forecast done up to 2025. The study presents a thorough analysis of the competitive landscape, taking into account the market shares of the leading companies. It also provides information on unit shipments. These provide the key market participants with the necessary business intelligence and help them understand the future of the Nutritional Premixes market. The assessment includes the forecast, an overview of the competitive structure, the market shares of the competitors, as well as the market trends, market demands, market drivers, market challenges, and product analysis. The market drivers and restraints have been assessed to fathom their impact over the forecast period. This report further identifies the key opportunities for growth while also detailing the key challenges and possible threats. The key areas of focus include the types of nutritional premixes and its various applications.
Nutritional Premixes Market Report: Industry Coverage
Nutritional Premixes Market – By Application: Infant Nutrition, Clinical Nutrition, Beverages, Dairy Products, Bakery & Confectionery, Nutraceuticals Supplements, Dietary Products, Sports Nutrition, Pet Food
Nutritional Premixes Market – By Functionality: Bone Health, Beauty and Skin, Immunity and Resistance, Energy, Digestion and Others
Nutritional Premixes Market – By Type: Vitamin Premixes, Mineral Premixes, Nucleotide Premixes, Amino Acid Premixes, Nutraceuticals Premixes, Fibers and Others
Nutritional Premixes Market – By Form: Liquid and Powder
Nutritional Premixes Market Key Players
Some of the key players mentioned in this market research report include Royal DSM N.V. (Netherlands), Glanbia Plc (Ireland), Corbion Purac (Netherlands), Watson Inc. (United States), Jubilant Life Sciences (India), Steggall Nutrition (Australia), Hellay Australia (Australia), Vitablend (Netherlands), SternVitamin, (Germany) and The Wright Group (U.S.).
Nutritional Premixes Market Trends
- Consumer awareness on nutraceuticals supplements fortified with carotenoids, lutein, and zeaxanthin has been on the rise in the recent years.
- Companies in the Nutritional Premixes market are focused on product launch that accounted for 25% of the total market developments. The Nutritional Premixes market also witnessed large number of product launch and joint ventures in the past five-year period.
- Supplement manufacturers have been seeking tailored multivitamin and amino acid blends to meet the nutritional profile of their offerings, driven by the rising demand for these products.
- With the rising awareness on brain health among consumers, the demand for mind acuity products has been on the rise in the developed nations.
- The total number of developments in the year 2018 prominently elevated to 8, majorly attributed to the product launch by the companies.
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